Karen Blackwell – Personal Brand Shoot

Karen came to me for her brand photoshoot. She wanted to show her fun and friendly personality while also showing her brand values which are steeped in integrity honesty and trustworthiness.

Showing her personality was key as she wanted to attract like-minded clients. She also wanted to look approachable and confident.

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Brand Photoshoot

Objective: To create a library of images that embody Karen’s personality and her brand values.

Type of photography: Lifestyle shoot in an office location that was not too corporate but had options to give her a diverse gallery of images

Photography Usage: Used on her new website and social media and for marketing.

Outcomes: To help her connect with and engage with new potential clients.

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Brand Photoshoot 2

Karen wanted to emphasize that she often works in a time of turbulence in a busy environment where a friendly face is valued.

Objective: To create a library of images that embody Karen’s personality and her brand values in a location that adds to the story of her brand.

Type of photography: Lifestyle street shoot in London.

Photography Usage: Used on her new website and social media and for marketing.

Outcomes: Increase engagement with her audience and tell stories.

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Brand Photoshoot 3

Objective: To show Karen in a team environment to communicate this element of her brand and show her interacting one to one as well as in a team.

Type of photography: Lifestyle in an office environment that was not too corporate and more relaxed.

Photography Usage: Used on her new website and social media and for marketing.

Outcomes: To show how she interacts and supports her clients and those that she works with.